Desires

1. Profit-Focused Growth – A desire to scale their business profitably while increasing overall profitability and business value.

<aside> <img src="/icons/megaphone_purple.svg" alt="/icons/megaphone_purple.svg" width="40px" />

• Title: “Want to grow without sacrificing profit?”
• Arrow Text: “The Strategy Map shows how to scale while keeping margins strong.” </aside>

<aside> <img src="/icons/megaphone_purple.svg" alt="/icons/megaphone_purple.svg" width="40px" />

• Title: “Looking to grow profitably, not just grow?”
• Arrow Text: “Use the Strategy Map to find the most profitable paths forward.” </aside>

<aside> <img src="/icons/megaphone_purple.svg" alt="/icons/megaphone_purple.svg" width="40px" />

• Title: “Growing your business? Make it profitable growth.”
• Arrow Text: “Use the Strategy Map to see where profit meets scalability.” </aside>

<aside> <img src="/icons/megaphone_purple.svg" alt="/icons/megaphone_purple.svg" width="40px" />

• Title: “Growing is great, but what about profit?”
• Arrow Text: “The Strategy Map highlights the areas that boost your bottom line.” </aside>

1. Clarity and Control – A need to feel that they “get it” and have a clear plan, leading to confidence and control over business decisions. Clear, Actionable Strategy – A well-defined plan that provides confidence and clarity on what steps will drive growth and achieve business goals.

<aside> <img src="/icons/megaphone_purple.svg" alt="/icons/megaphone_purple.svg" width="40px" />

• Title: “Need a clearer plan to reach your goals?”
• Arrow Text: “The Strategy Map helps you see the steps to grow with confidence.” </aside>

<aside> <img src="/icons/megaphone_purple.svg" alt="/icons/megaphone_purple.svg" width="40px" />

• Title: “Want a strategy you feel confident in?”
• Arrow Text: “The Strategy Map shows the clear steps that move you toward your goals.” </aside>

<aside> <img src="/icons/megaphone_purple.svg" alt="/icons/megaphone_purple.svg" width="40px" />

• Title: “Feel like you’re missing a clear, focused plan?”
• Arrow Text: “Use the Strategy Map to create a strategy you can trust and act on.” </aside>

<aside> <img src="/icons/megaphone_purple.svg" alt="/icons/megaphone_purple.svg" width="40px" />

• Title: “Want more clarity and control over your business?”
• Arrow Text: “The Strategy Map helps you take confident steps forward.” </aside>

1. Unlocking Potential – A drive to realize the business’s full potential, with a guide to help them on the path.

<aside> <img src="/icons/megaphone_purple.svg" alt="/icons/megaphone_purple.svg" width="40px" />

• Title: “Know your business has more to offer?”
• Arrow Text: “Use the Strategy Map to uncover hidden growth opportunities.” </aside>

<aside> <img src="/icons/megaphone_purple.svg" alt="/icons/megaphone_purple.svg" width="40px" />

• Title: “Feel like your business could be doing more?”
• Arrow Text: “The Strategy Map shows where you’re not fully tapping potential.” </aside>

<aside> <img src="/icons/megaphone_purple.svg" alt="/icons/megaphone_purple.svg" width="40px" />

• Title: “Want a roadmap to unlock your business’s potential?”
• Arrow Text: “The Strategy Map shows where you can grow and scale.” </aside>

<aside> <img src="/icons/megaphone_purple.svg" alt="/icons/megaphone_purple.svg" width="40px" />

• Title: “Ready to stop leaving money on the table?”
• Arrow Text: “Use the Strategy Map to find untapped areas of your business.” </aside>

1. More profit